Design Burger’s New Identity
Posted - 4 May 2025
Design Burger has a new identity.
The first step into our updated digital presence is a new icon. The original logo, a minimal take on a burger stack, helped shape Design Burger’s early identity – playful, simple, and direct.
Our new icon is more abstract, built from three shaped forms that lock together with equal spacing to create a more technical and dynamic feeling. It draws a subtle influence from the cross-section of a burger, paying homage to our routes, but also evokes collaboration, modularity and the idea of curated parts forming a whole.
Alongside our new icon, we’re proud to launch our redesigned website, a new home for the global industrial design community. It brings together our original curated content with a range of new features built for today’s designers.
Curated – A selection of the very best industrial design. Updated daily for your inspiration. Designer credit always visible.
Shuffle – Thousands of curated images at your fingertips. Shuffle to randomise, search to filter, and save to bookmark your favourites.
Directory – A curated list of top studios, in-house teams, independent designers and universities specialising in industrial design.
+More – Catch up on our latest exhibitions and events, read interviews with leading creatives, explore design news, and submit your own work for a chance to be featured.
This new icon and website refresh is a reflection of what Design Burger has become: a platform for shared ideas, growing community and world class industrial design. Create an account today to stay up to date with the latest industrial design.
Create an account and join our community for the latest inspiration, events and perspectives.